Griffith Business Survey

The latest Griffith Business Survey has uncovered some encouraging trends including an overall increase in sales compared to previous years. Over 200 businesses took part in the 2023 Business Survey conducted over the 2023 December quarter by Council and the Griffith Business Chamber. The survey was designed to collect information relating to local investment and businesses in Griffith.

Griffith City Council’s Director Economic and Organisational Development, Shireen Donaldson said the survey will assist in determining how Council can assist local businesses in the future, as well as analyse the current business climate. “The results of the survey and the subsequent report will help inform the development of strategies and long-term plans, as well as support grant applications for our region,’ she said. “In addition, the report will assist in providing information for major infrastructure projects as well as the long-term operational and strategic decisions for Council.”

Griffith Mayor, Councillor Doug Curran said the findings will be a valuable tool for local businesses to determine opportunities within their industry, and provide key information to attract investors. “The results show that almost three quarters of the businesses surveyed are happy with how they are operating, and over half are planning expansions over the next five years,” said Councillor Doug Curran

“Almost all of the respondents believe that innovation and technology is one of their greatest strengths. The results are encouraging and demonstrate that while we are affected by external influences such as the staff shortages, rising costs of rent, water, power and lending, local businesses and industry are working hard to develop and grow.”

John Nikolic, President of the Griffith Business Chamber said thanked Council for organising the survey and also businesses that participated.

“It was great to see over 200 hundred responses,” he said.  “Overall, the picture appears to be that business confidence has returned to pre-pandemic levels, with 57.6 of surveyed businesses saying they are looking to expand in the next 12 months (compared to 51 percent in 2019) and 72.7 percent indicating that they were either happy or very happy with their business performance (slightly higher than in 2019).  This exceeds State-wide data, which has shown only modest increases in business confidence over the last three quarters.

“However, we also know that businesses are suffering from ever-increasing costs of doing business (including to wages, energy costs, insurance and freight costs) and that consumer demand is still suppressed due to cost of living pressures.  For Griffith, the primary constraint on growth remains a lack of labour – it was notable to see in the survey that 33 percent of surveyed businesses were advertising for staff and that 75 percent wanted to increase staff numbers in 2024.”

The Griffith Business Survey summary can be found below